Help Selling More Books – Mailing Lists Revisited

I wrote a couple of posts early in this series about how to build a mailing list with Incentivized and Organic Subscribers, and all that stuff remains true. If you missed them, the first part is here, and the second one is here. This won’t be about the philosophical elements of making a newsletter, this will be about the nuts and bolts, the mechanics, and what I personally do with my mailing lists to monetize them. Some of this is stuff I’ve gleaned from the internet, some of it I’ve come up with on my own, and fair chunk of […]

Help Selling More Books – Part 3 – Building an Email List – Incentivized Subscribers

Last time around, we talked about the two types of email list subscribers – incentivized subscribers and organic subscribers. Organic subscribers are the ones that come to you naturally, they are interested in you or your work, and they seek you out and sign up of their own free will. These are the unicorns of email list subscribers – they’re lovely, they’re beautiful, and may very well be mythical. Nah, not really. But while they are the best type of subscriber, they are also the toughest to acquire, and the ones that require the most effort to cultivate. They are […]

Help selling more books – Part 1 – The Mailing List

This is not going to be exciting. None of these posts in this series are going to be exciting. I’m not going to tell you how to jump up the bestseller lists and go from selling five books each month to 5,000 in the span of thirty days. I’m not going to tell you The Secret To Becoming An Amazon Bestseller. I’m not going to tell you how to Make A Million Dollars Selling Ebooks. I’m not going to do any of that crap. Because those posts are bullshit. The only people getting rich off the words in a bunch […]