So here we are, looking for insight into the mind of the self-publishing bazillionaire.
Keep looking, I’m still working on breaking even.
But I’m getting close. I ran the numbers for you a few posts ago, so we won’t go into that again, but we’re three weeks from the removed from the release of The Chosen and I’ve made $140 from the book so far.
Stunning, isn’t it? Now before you get all disheartened for me, there’s another $8 in Kindle revenues coming my way, and I haven’t gotten any reports from the Apple store yet, and likely won’t for a while, because those reports have to trickle down to me through several different accounting departments. So let’s call it $148 in revenue so far, of which roughly $30 goes to my editor (remember, she’s on commission with a cap).
I spent $521 on making the book happen, and I’ve recouped 28% of the cost of the book in the first three weeks. I’m pretty happy about that, actually. I know the real dollars and cents aren’t huge, but I figure by the end of the fall I’ll have covered the costs of development and production, and then will begin making money. Which is a pretty quick return on investment.
I saw something posted on the KindleBoards today that really summed up how I feel about the measuring of pennies that I’m doing right now. Someone posted something, and I’m too lazy to go look it up for attribution, that said that we’re looking at a tortoise and hare situation here. Serious writers will work on developing their backlist and promoting their work, while people who are looking for a quick buck will publish one book, get discouraged by the numbers that I posted above, and fade away.
Don’t get me wrong, I’d love to make a quick buck (or barrel of bucks). But I know that The Chosen isn’t going to be a huge best-seller. It’s not genre enough to be a fantasy novel, and it’s too genre to be a literary novel. It’s the kind of book that people don’t know how to categorize, and that means that selling the book will be all on me. And I’m okay with that. At the Arts Market last weekend, I told people that the book had a “no-suck” guarantee on it. If they bought the book, read the whole things, and hated it, I’d give them their $10 back. This served as a good ice breaker, and I don’t expect anyone to actually ever take me up on it for a number of reasons, not the least of which is that the book is pretty good. But it’s not marketable enough to be a huge seller. So I’ll learn a lot of lessons about publishing, and as the vampire novel comes together (a little less than halfway through) I can capitalize on the experience.
And maybe make a few bucks in the process. If you haven’t bought your copy yet, what are you waiting for?